Free seller's guide

12 tips for selling your business for the best price

Practical advice from our specialist brokers on pricing, preparing and marketing your business, with a 21-point preparation checklist and a step-by-step sale timeline.
Who it's for
Selling soonSet the right price and prepare for buyers
Selling in 1 to 3 yearsBuild value before you go to market
Not sure yetSee what buyers will pay for a business like yours
Cover of Benchmark's 12 Tips for Selling Your Business guide

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What's inside the guide

12 short, practical tips written for Australian business owners.
  1. Set the right price

    Why price decides how fast you sell, and how a valuation backs it up.

  2. See it through a buyer's eyes

    The 10 things every buyer wants to see.

  3. The four negative attributes

    Debtors, staff reliance, long hours and key clients.

  4. Eliminate the "key person"

    Reduce the business's reliance on you or key staff.

  5. Put all revenue through the books

    Why "cash on top" carries no weight with buyers.

  6. How much will someone pay?

    How buyers calculate value, and the three types of goodwill.

  7. Secure your tenure

    Why a long, secure lease underpins your price.

  8. What to be careful of

    A 21-point checklist, including capital gains tax.

  9. Spend or don't spend

    Which upgrades protect your price and which are wasted.

  10. Have a plan in place

    Five steps to an exit plan on your terms.

  11. Use a qualified broker

    The 16 services a good business broker provides.

  12. Advertise: you can't sell a secret

    Reach more buyers while keeping your sale confidential.

PlusWhere buyers really come fromWhat happens after an offer50+ step sale-to-settlement timeline

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